The initiator is Connie Otto, a Swiss woman who is living in Mallorca since 30 years. She has been looking for her cat, which disappeared from one moment to the next, since August 2020. During this search, she has met many pet owners to whom the same thing has happened.
Through many conversations, a small group of like-minded people has come together and created an organisation to register and find lost animals in Spain via an online platform.